It is quite embarrassing that Samsung in 2016 still feels the need to copy blatantly as much as he can from Apple. And while it is one thing for Samsung to look to the iPhone for inspiration - because, let's be honest, Apple is not afraid to siphon Android features either - it's an entirely different matter to see Samsung up to copy Apple's advertising campaigns.
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now, frankly, I'm generally a fan of Samsung's anti-Apple ads. All these announcements categorize Apple fans as clueless hipsters blindly waiting in line for the new iPhone? Brilliant stuff. But the other side of the coin, the Samsung ads can also be extremely lazy at once. The newest offender is a new ad entitled "Captured on Galaxy S7."
The purpose of advertising is to show consumers the quality 4K video recording both the Galaxy S7 and S7 Edge. Fair enough, but the ad slogan seems awfully similar to long and continuous "shooting on the iPhone" Apple's campaign to show consumers the power of the iPhone camera.
Now, if it were another company, maybe they 'd get a pass, but let's be honest: Samsung has a long and rich history of tearing things al Apple, rather unapologetically to this. Remember when Apple introduced the iPhone 6s rose gold? Shortly after Samsung, lo and behold!, Presented a rose gold version of the Galaxy Note 5.
I guess it's just as usual in the world of technology.
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