Tuesday, April 26, 2016

Samsung’s giant Note 7 recall will cost ‘heartbreaking’ amounts of money

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Galaxy Note 7 Recall Cost Image source: Zach Epstein, BGR

Friday, Samsung confirmed reports last week that a Galaxy Note 7 recall is indeed on the table following the many fire incidents battery. The company announced an unprecedented recall and replacement program and approved the sales in the various markets where the phone is available, or where it was supposed to start last weekend.

Now, a new report puts a figure on chaos. He said the decision to replace Samsung Galaxy Note 2.5 million 7 phones that have already been shipped to trading partners and customers Samsung will cost up to $ 1 billion.

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The company has not confirmed this estimate. Samsung's head of mobile Koh Dong Jin told reporters it was a "quantity heartbreaking," Bloomberg notes.

The estimated loss represents less than 5% of revenues Samsung projected $ 20.6 billion for this year. affiliated battery maker Samsung SDI should bear part of that cost. Samsung SDI has provided 70% of the batteries supposed to go inside the Galaxy Note 7, with the manufacturer of the Chinese Amperex battery technology making the remaining 30%. 0

According to Credit Suisse, Samsung gets some $ in revenue and $ 108 the operating profit for each unit Galaxy Note 7 it sells. the company was to ship some 4 to 5 million units in the quarter, and 8 to 9 million units during the quarter Christmas.

most of the Galaxy Note 7 units produced in September should be used to replace the recalled units, a Samsung Securities quoted by the Korea Herald wrote. This would reduce Samsung Galaxy Note 7 sales for September, and the entire third quarter, to 3 million units, up to 6 million units.

Bloomberg also notes that equity Pelham Smithers Associates analyst Sanghyun park believes that the decision to recall the Galaxy Note 7 came all the way from the top. "There's really nobody to Samsung that can do this kind of bold decision other than [Samsung Vice Chairman Lee Jae Yong]," Park said.


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